Sony Bravia TV 50" | 4K Ultra HD | High Dynamic Range (HDR) | Smart (Google TV)
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About this item
4K HDR TV with 4K Processor X1, 4K X-Reality PRO, Clear Phase, Google TV and X-Protection PRO
See your favourite Google TV entertainment come alive in crystal clear 4K.
4K Processor X1
Our powerful processor uses advanced algorithms to cut noise and boost detail. With an even clearer 4K signal, everything you watch is closer to 4K quality, full of life-like colour and contrast.
4K X-Reality PRO
See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K Processor X1 . Images filmed in 2K and even HD are upscaled close to 4K levels of detail by 4K X-Reality PRO using a unique 4K database.
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.
Our Clear Phase technology analyses and compensates for inaccuracies in speaker response by “sampling” speaker frequencies with higher precision. This data is used to cancel out any peaks or dips in the speaker’s natural response to give pure, natural audio with smooth, even reproduction of all frequencies.
Connect Bluetooth compatible devices to your TV for easy wire free entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favourite place – without any disturbances or interruptions.
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.
Works with Apple AirPlay / Apple HomeKit
With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from the Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.
Works with Ok Google
Watch your favourite movies and shows without hunting down the remote. Now you can just use your voice to control your Sony TV through a Google Assistant-enabled device. Just say “Ok Google” to get started.
Go from your phone, tablet, or laptop to your TV in an instant. With Chromecast built-in, you can cast all your favourite movies, shows, apps, games, and more directly to your TV.
Works with Alexa
Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.